To start off this Thrive Leads review, I’d like to give you a bit of a background story so you can understand why I am doing a review of this Thrive Leads opt-in plugin. If you’ve noticed the picture and asked yourself, “Are those profits really connected to Thrive Leads?”, the answer is yes, ABSOLUTELY (I’ll explain how later in the review). I don’t want you to be hasty because there are pro’s, con’s, and plenty of lessons you need to understand. I have been doing internet marketing for about 12 years. During this time, I have witnessed how far along web site development has come in terms of ease of design and CSS in general. This caused an influx of so-called “marketers” who have been using plugins, such as Thrive Leads, but really don’t know what they are doing. I was one of those marketers and I’ll explain…..
As I transitioned more into where the real money is in the concept of the “Psychology of the Internet“, this includes but is not limited to, understanding the importance of conversions and building hyper-targeted list. That’s right, targeting and Hyper Targeting are totally different! My web game as I like to say completely went to the next level just by putting my central focus on traffic and conversions. However, even before A/B testing, one of the biggest problems I faced was creating effective opt-in forms. This is a key foundation needed to start building targeted lists and making more money online. I, of course, tried different plugins and methods, however, none was effective in the ways I needed. This is when my mentor introduced me to my first effective opt-in solution; A WordPress plugin that was the predecessor to Thrive Leads called Hybrid Connect. (You thought I was going to say Thrive Leads didn’t you?)
Transition from Hybrid Connect to Thrive Leads
The sole reason I bought Thrive Leads was because of how awesome Hybrid Connect was. I know many of you heard of LeadPages, OptimizePress, OptinSkin, and OptinMonster however, they all had their limits for my purposes. I mean who in their right mind wants to keep paying 50 bucks a month just to build opt-ins and squeeze pages with LeadPages. Also, LeadPages didn’t and still doesn’t allow you to connect to multiple accounts from the same provider. The best solution was Thrive Leads predecessor because it allowed me to use the AVADA WordPress theme (which is hands down the best theme) and do a lot of what the other solutions can do. Hybrid Connect was discontinued and replaced by Thrive Leads, of course, I bought it and I quickly realized how it took things to even another level. Here’s Why….
What Exactly is Thrive Leads?
Thrive Leads is a pretty awesome WordPress plugin that is truly focused on email conversions. Novice marketers typically operate by sending traffic to websites that have forms and popups everywhere but that is definitely not the answer. The fact that Thrive Leads is focused on the psychology of conversions, colors, and fonts, makes all the difference. With that as a premise, this allows YOU to create and manage a wide array of effective opt-in forms, keep track of your email list building, split test, and much more. The creators update the plugin constantly and have added additional features like smart links (more on that below) that truly changes the game. Heck with Thrive Leads adding these features it helped me bring more value to my targeted list because it gave me more ideas that I should have been doing already.
What do you get for your money?
First and foremost you get access to the WordPress plugin, 100’s of predesigned templates, tutorials, and a knowledge base that serves as a good fundamental learning tool for internet marketing. Even an experienced marketer like myself picked up a few tricks just from understanding the intent of some of the features. You get to do a great job of targeting opt-in forms for specific posts, pages, categories, etc which helps automate your work process. A cool and useful on the fly feature is the A/B testing of different form types and automatically selecting winners. The forms are mobile responsive and do an okay job of loading quickly. Thrive Leads does allow you to animate forms which do draw attention to the form, equating to more conversions.
The multi-step form (which could serve as a survey opt-in) is a great feature that is very effective. Their templates for multi-step forms could be better but it was easy to design it like some of my favorite high converting LeadPages templates. However, Thrive Leads does have an amazing library of pre-built templates for the 7 different opt-in types. It does have an API and HTML connection to all major email providers. As a side note, if you use MailChimp don’t use the API connection since MailChimp doesn’t allow autoresponders from their API. From my point of view, the biggest difference between Thrive Leads and other similar solutions is in its focus on performance. Other solutions you are probably looking up, provides a specific function or functionality like adding a popup to your site. In Thrive Leads, functionality serves as just a basis. In my opinion, it puts its central focus on conversion optimation which is where it needs to be.
So I didn’t cut you short, here is a list of everything the plugin does for one flat price (the ones I find useful are in BOLD):